Cookie Policy
Last Updated: 23.03.2026
This Cookie Policy explains how Kasvu Consulting (“Kasvu”, “we”, “us”, or “our”) uses cookies and similar technologies on www.kasvu.consulting (“Website”).
This Policy should be read together with our Privacy Policy and is designed to comply with:
- The EU General Data Protection Regulation (GDPR)
- The EU ePrivacy Directive
- The Digital Personal Data Protection Act, 2023 (India) (“DPDP Act”)
1. What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They enable websites to function efficiently, enhance user experience, and provide analytical insights.
Cookies may be classified as:
- Session Cookies – deleted when you close your browser
- Persistent Cookies – stored for a defined duration
- First-Party Cookies – set by our Website
- Third-Party Cookies – set by external service providers
Under the DPDP Act, cookies that can identify an individual directly or indirectly may constitute personal data.
2. Purpose of Cookie Usage
We use cookies only for specific, lawful, and transparent purposes:
- To ensure proper functioning of the Website
- To enhance performance and usability
- To understand user interaction and improve services
- To remember user preferences (where applicable)
We do not use cookies for behavioural advertising, profiling, or tracking without explicit consent.
3. Legal Basis for Processing
Depending on the type of cookie, our legal basis is:
Under GDPR:
- Legitimate Interest (Article 6(1)(f)) – for strictly necessary cookies
- Consent (Article 6(1)(a)) – for analytics and functional cookies
Under India’s DPDP Act:
- Consent of the Data Principal – for all non-essential cookies
- Processing is limited to specific, informed, and lawful purposes
4. Types of Cookies We Use
4.1 Strictly Necessary Cookies
These cookies are essential for the Website to function and cannot be disabled.
They include:
- Security and authentication
- Page navigation
- Consent management
Legal Basis: Legitimate Interest (GDPR) / Permitted use (DPDP Act)
4.2 Analytics Cookies
These cookies help us understand how users interact with the Website.
Examples:
- Page visits and traffic sources
- Time spent on pages
- Device and browser information
Where tools such as Google Analytics are used:
- IP anonymisation is enabled
- Data is aggregated and not used for direct identification
Legal Basis: Consent
4.3 Functional Cookies
These cookies allow us to remember user preferences such as:
- Language selection
- Regional settings
Legal Basis: Consent
4.4 Marketing / Third-Party Cookies
Currently, Kasvu Consulting does not use marketing or advertising cookies.
If introduced in the future:
- Prior consent will be obtained
- This policy will be updated accordingly
5. Consent Mechanism (GDPR & DPDP Compliance)
When you visit our Website, you are presented with a cookie banner that allows you to:
- Accept all cookies
- Reject non-essential cookies
- Customize preferences by category
Key Principles:
- No non-essential cookies are activated without prior consent
- Consent is free, specific, informed, and unambiguous
- Users can withdraw consent at any time
Under the DPDP Act, consent can be withdrawn as easily as it is given.
6. Withdrawal of Consent
You may withdraw or modify your cookie preferences at any time by:
- Clicking the “Cookie Settings” link on the Website, or
- Adjusting your browser settings
Withdrawal does not affect the lawfulness of processing prior to withdrawal.
7. Cookie List Transparency
A dynamic and up-to-date list of cookies used on the Website, including:
- Cookie name
- Provider
- Purpose
- Duration
is available through our cookie consent tool.
8. Third-Party Cookies
Some cookies may be placed by third-party service providers such as:
- Analytics providers
- Embedded content services
These providers:
- Act as independent data fiduciaries/processors
- Process data in accordance with their own privacy policies
- May transfer data outside India or the EU with appropriate safeguards
9. Cross-Border Data Transfers
Where cookie data is transferred outside India or the European Economic Area (EEA), we ensure:
- Adequate safeguards under GDPR (e.g., Standard Contractual Clauses)
- Compliance with cross-border transfer provisions under the DPDP Act
10. Your Rights
Under GDPR:
You have the right to:
- Access your data
- Rectify inaccurate data
- Erase data (“right to be forgotten”)
- Restrict or object to processing
- Data portability
Under DPDP Act:
You have the right to:
- Access information about processing
- Correction and erasure of personal data
- Withdraw consent
- Grievance redressal
11. Browser Controls
You may also control cookies via your browser settings.
Disabling certain cookies may impact Website functionality.
12. Updates to This Policy
We may update this Cookie Policy to reflect:
- Changes in legal requirements
- Updates in technology or cookie usage
All updates will be posted with a revised “Last Updated” date.
13. Contact & Grievance Redressal
For any queries, consent withdrawal, or complaints:
Kasvu Consulting
Email: contact@kasvu.consulting
Website: www.kasvu.consulting